O.R.S attended Croke Park on Tuesday to complete the deal that see’s them become the Official Hydration Partner to the Ladies Gaelic Football Association (LGFA) for the next 2 years.
The deal involves a variety of commitments however one that stands out is their joint effort and passion to maximize player performance and safety as the LGFA gallops forward in its popularity and success. O.R.S is the exclusive global sports drink supplier to the LGFA, and will provide the innovative product to all of the organisations adult county teams and medical staff. The O.R.S. products are soluble hydration tablets based on a scientifically balanced formula of glucose; electrolytes and minerals, which allows for optimal hydration when added to water. O.R.S is confident that similar success stories such as those witnessed from the Saracens RFC championship success as well as Middlesex Cricket and Tottenham Hotspur will be implemented into the LGFA culture.
O.R.S. has always been known for its pro-active approach in helping its affiliates in their hydration strategies, an area of elite sport which is becoming increasingly important. O.R.S will play an active role in educating and supporting all the teams under the LGFA umbrella and see’s it as an ideal opportunity to give back to those athletes who are dedicated to their trade.
Speaking at the announcement of the new partnership, LGFA CEO, Helen O’Rourke said ‘We are delighted to welcome O.R.S to join our list of official partners. This is an exciting time for Ladies Football as we continue to grow both on and off the field and attracting partners like O.R.S is further evidence of that. We look for partnerships that deliver value to our players and many of them already use their products so this partnership makes total sense for us. We look forward to working with O.R.S for the next two years.’
Olivia Reilly, Marketing & Communications Manager for O.R.S Ireland (Pharmed) said “O.R.S is delighted to announce its partnership with the LGFA. This partnership will allow us to work closely together over the next couple of years and align our objectives in aiding player performance and welfare. The LGFA has experienced a huge surge in popularity and growth over the past few years, deservedly so and we are proud to say that we will be involved in its continued development. These are exciting times for ladies Gaelic football and we are very much looking forward to what lies ahead.” For further ORS product information and to buy online, visit www.orshydration.ie.